The absurdity of the world: the media

Today, with a theme such as communication tools that has the labor movement, I decided to tell you about what happens on the other side of the barricade. That is-say communication tools that has the ruling class and I named the mass media. You know, these great médias who wrap themselves in the virtue professional journalism and its pseudo-neutrality. wrongly is repeat and through the media do a good job, they are neutral, they serve to inform the public etc..

Let's start with the crux. The vast majority of the mass media have two main sources of funding : lState and advertising. L’It istat, in addition to financing its own media such as Radio-Canada and Télé-Québec, offer several grants to creators of cultural and media content. so far, one can understand the logic. DMoreover we can consider that currently the state media are among the most goals in our society. But still, it does not prevent the various governments who succeedednt playing with financing these media according to their interests. One could easily see the Stephen Harper who consistently cut funding for CBC, considered too independent power. From there to consider that these media are impartial, it would be like believing that the state is and it only works for the welfare of these citizens. Short, would be to put a finger in’eye. Does anyone really think that these companies are completely independent of government finance, appoints their boards, appoints executive etc. ? And of course, non.

The other source of funding for these media, it's advertising revenues. In the private, these are the majority of revenues. So logically we can say that private media should be able to sell the pub to be profitable. Therefore, we can already ask whether the mission of the media to inform the public does not come into contradiction with its obligation to sell the pub to survive. Once again, it's obvious. Starting from time, How can we distinguish a traditional advertising agency Media ? Well I do not believe that this distinction exists. These private medias, and so, profit, therent that enrich their investors, like any private company. Ponsequently, the real purpose of the media is to sell advertising, because that's what pays. How can we believe that the media can be neutral if they are subject to market fluctuations ? What media will investigate the shenanigans of a company that is also a big sponsor ? To ask the question is a bit respond.

This summer, I went for a walk on the picket line of Bérubé Chevrolet employees in Rivière-Du-Loup. A little less than a dozen mechanics are there locked out since July 2016 and it continues. The workers explained that they had no exposure mediateic in the local media ; it's like if they existed not. Can we believe it's a coincidence that Chevrolet Bérubé is also a big buyer of pubs in the local media ? Well no, there is no chance at this level. What media would spit out thousands of dollars in revenue for ten locked-out workers ? What about the public information ? All questions that we will never have the answers, but one can doubt here that there is a conflict of interest fairly marked.

Other zany story. I EarphonesIt is issuing Chiefs recently on Tou.tv. So a state media related to CBC. For those who knownt not, it is a reality of different species in which apprentice chefs cooks are competing to win different prizes. Short, a televised cooking competitions species. Eh good, As if that was not enough number of advertisings between the different segments of the transmission (at this level, let me tell you that this has evolved since opening Tou.tv. Maintenant, is made that the ad takes at least as much space on television). Besides these Ads, the show presents régulièrement its various sponsors : whether with the investment products like "You need to add a Nespresso coffee to your dish" or "The Quebec Maple Syrup Producers offer a scholarship 1000$ the challenge of winning, Besides mister judge, it is true that one can consume the sap ? Absolutely, c’est very refreshing, it's perfect for sports and blah blah blah ". You know what I mean. And that, is on public television, Now imagine the private. Sometimes, it is appropriate to ask whether what looks takes advantage of infopub or media content. In all of that, What about the public's right to neutral and objective information ?

Another thing to watch, it has the famous media. When one looks more near, we realize, the vast majority of the large private media belongs to the bosses of multinationals and other large conglomerates. Why do you think that these people want to own media ? For the simple profitability of these or because control information that the public receives, it makes a lot more powerful ? Once again, ask the question, it's a bit respond. These conglomerates and their leaders have interests to defend, it's obvious. Therefore, can you think, for example, on the subject of trade unionism, the media will have a neutral look in a labor dispute with a their subsidiary companys ? Quebecor, does that remind you of something ? Also, and more broadly, when you think that a man like Paul Desmarais, which owns La Presse in addition to hundreds of other business, will for example allow its journalists to cover a movement that goes against sbusiness interests are neutral and objective manner ? Can we think that when Pier-Karl Péladeau, aka "In French", stood for election, TVA and the Journal de Montreal treated himint like any politician ? The public's right to information they said…

With the same ideas, there is also the convergence, that is the idea of ​​grouping under one company different media entities, cultural, advertisers working in the same way. A particularly well-applied process in Quebecor, which owns newspapers, magazines, TV channels, a cable, publishers, production houses, stores books and music, distributors and lark. In a setting like this, pensez you seriously believe that the person criticism of the last book Éeditions of’Hhelpful (by the way what crap name) for review 7 days will tell us that the book was the shit ? Do you think the TV columnist of the Journal de Montreal will tell us that the programming of VAT is the shit ? Do you think the VAT emissions will give us the same way a film produced by Quebecor a film produced by a competitor ? We could go on like this for long. At least, we now know that the right to public information is what counts in Quebecor Media, especially not the enrichment of shareholders, tse.

Despite all that, there is no denying that some journalists do their job with a lot of integrity and sincerely trying to inform the public. It is a fact. On the other hand, can we really claim to neutrality and objectivity in a society like ours ? I do not believe. It is why I often prefer a person who will tell us in advance where she played a person claiming to be completely objective. Because we can not say that a journalist will not be influenced in its coverage by its Political Views, her values, his education, his class affiliation, its social network. for example, if a journalist deals with the record of a strike in a company and he will see that the employer sends a dedicated spokesperson in the communications public and working full time in the middle vs. the union sent hime a striking worker who ConnaîDoes nothing to journalistic interviews, eh Well it's obvious that he will find the most credible PR professional. In the same way, private media operate like any other business : we want to make theement. Is a journalist, put as Philip Tesceira-Lessard from La Presse, will have time to make a good research and contact all parties in action on one of sare subjects, put as the rise of the extreme violence left, and produce an article that does not turn corners, or is it obligedIt is to get out 3-4 articles per day to meet his boss who wants productivity ? One can ask whether our Philip will not only take the police gives information as to the cash and do a little internet research to lay a text 2000 words on the issue without much complicate the task ? Finally, not he will simply make an arm tactics to bring the repression table come the dawn G7 Charlevoix, while producing a sensational article that will please his boss ? The public's right to information they said…

Finishing, tell yourself that despite the bestes intentions on the part of a journalist, before its text was published, he must go through a review, will be read by a newspaper under team, will be placed in said magazine at a place that executives will decide according to the importance they want to agreeis the new, will potentially placed prBachelor a pub that will be complementary, the parties will be modified and probably also the title. In these conditions, that the media are neutral and yours goalst shameless advantage of the lie that the truth. The answer lies in the creation of independent media and removing the media market risks. Short, we have a right to quality public information on the day we déciderons out of capitalism. And that, it's called a revolution.

Source: Live action
Photo credit: http://outnewsglobal.com
2 replies
  1. lure cupping
    lure cupping says:

    great issues altogether, you just received
    a new reader. What would you recommend about your publish that you
    just made a few days in the past? Any certain?

    Reply
  2. Agriculture details
    Agriculture details says:

    I have searched friends for more than three hours on the Internet, but I haven't found a more interesting post like yours here. For me it is pretty
    significant. Several site operators would do good things like you would, the internet would be much more useful.

    Reply

Leave a Reply

Want to join the discussion?
Feel free to contribute!

Leave a Reply

Your email address will not be published. Required fields are marked *